Hi there,
We’re excited to see your performance branding creative - videos that drive acquisition for brands. Because this is a fairly new way to work with brands, we put together a cheat sheet with examples. If you have questions, please reach out to me!
It includes
Can we be frank with you for a moment? While our products are useful and beautiful, the product itself is not the end goal.
Audiences want them because of how they’ll make them FEEL and how they’ll become part of THEIR story.
So, the most important thing with your content is YOUR story and being, well, you.
We chose you because you’re authentically and creatively YOU. That’s the most important part with your content.
If your content is not truly you then it just doesn’t work for our audience, us and, obviously, you!
So, THE most important part: Just be yourself :)
With Love,
Team GTM Brands
✅ Talk about how this product relates to you and your story.
✅ Use the product. Play with it. React to it. Talk about it. The more footage the better.
✅ Record your video in a natural setting like the bathroom.
✅ Include a selfie photo with you, the product and or family/pets.
You’ve shown real talent in creating content. We’re excited to see what you can do. Here is our Ask:
Instagram: 1 - 3 minutes
Youtube: 1 - 5 minutes
Tiktok: 30 seconds - 2 minutes
This life and house saving fireblanket helps prepare you and your family when fire happens. Get peace of mindknowing your family can quickly and easily extinguish house fires before theyget out of control.
● House and kitchen fires happen every 87 seconds.
● Most families are completely unprepared to put out fire quicklyand easily.
● Small fires can cause big problems if they’re not extinguishedquickly.
● The Prepared Hero Emergency Fire Blanket allows you toimmediately put off fire before it gets out of control.
● It's easy to use, easy to store and doesn’t expire.
● Peace of mind for self and family for when fire happens.
● Prevent you and your family from house damage or worse.
● Put out fires before they grow and spread.
● Can teach kids on how to deal with fire emergencies.
● Save money compared to extinguisher since it’s reusable anddoesn’t expire.
● Easier than a fire extinguisher.
● It’s when fire happens, not if. Do you know someone affected by fire?
● Where/how has or could fire happen in your house?
● Easier than an extinguisher to put out fires before they grow and spread.
● What would be the cost of not having your Emergency Fire Blanket when fire happens?
● Teach kids to be prepared.
● Include family members in short skit
● Embellish and clean funny foods on (or stuck in) your teeth. Ex: peanut butter, jam, coffee grinds
● Include a funny story about your teeth or smiling
● Use engaging nail polishes or make-up while presenting
● Woven Fiberglass (3.3 feet x 3.3 feet)
● Cover for easy mounting and storage
● 2 pull tabs for quick and easy deployment
● No expiry date
● Reusable
Why this works:
Why this works:
Why this works:
Once you’ve got the video content, upload the unedited version of your clip(s) to this folder/ link. Don’t worry about background music, text overlay or filters on your clips if you’re not comfortable with that. Our team can take care of it :)
Then email or DM us back so we can review your content. Include any questions you have. Usually, once the content is uploaded, we’re all set. In some cases, we may request edits or tweaks if there are mistakes or changes we need.
Intellectual Property
Creator (you) gives Prepared Hero the irrevocable, worldwide right and permission to use any work product or other social media posts, video, photo, recordings, hashtags, designs, written or verbal content Influencer shares or provides related to the Services in any manner, in whole or in part, and for any purpose in any and all media, including and without limitation, on Prepared Hero owned or controlled websites and platforms, social media, any advertising materials, publications, marketing materials, and/or presentations, and in any and all other media, in perpetuity.